Due to popular demand, Netflix has finally produced its first Adult Content series.
The episodes (not suitable for minors) revealed exactly what the title announces: how to deal with adult problems, such as fixing the shower or doing the taxes – a follow up in Netflix tradition of performing April Fools' pranks.
At the night of March 31, the surprising news takeover the social discussions, leading to a Netflix look-a-like platform and making people believe it was an explicit content. To raise expectations, people had to confirm their ages before watching it.
In just 24 hours, the videos got viral, reaching more than 2M organic views on YouTube and 65k reactions, 9k comments and 7.5k shares on a single Facebook post.
Even Facebook and Twitter got tricked by the campaign and temporarily blocked related posts from their users.
Read coverage in Portuguese in Catraca Livre, The HuffingtonPost, Jovem Pan, Omelete, VIP, Jovem Nerd, Estadão, B9 and Exame.
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